Reimbursement and Market Access
The successful launch of your new device or technology into the German-speaking countries of Europe requires strategic, coordinated planning followed by timely execution of stakeholder-specific tactical marketing. Our highly skilled team can provide the strategic thinking and practical know-how you need to identify payment barriers and to ensure the best possible reimbursement conditions for your product. Our services are tailored to the needs of both start-up and established healthcare companies.
Depending on our clients’ starting situation and technology, we are typically asked to provide an analysis of where the technology stands in the healthcare system, what the reimbursement options are and what steps we would recommend for the client. A market access and reimbursement roadmap generally sets the foundation for the reimbursement strategy plan and timeline of events.
On the basis of an agreed plan, we are ready to assist you “hands-on” when strategies are implemented into practice. This may include advice and practical support on the following issues:
- Services: Applications: Preparing and submitting appropriate types of applications that are recommended to improve the funding situation for your technology or product.
- Services: Value / Pricing Analysis and Positioning: Analysing and compiling evidence to demonstrate the (added) value and cost-effectiveness of your innovative technology.
- Services: Communicating Value: Creation of market access and reimbursement supporting materials and tools
- Services: In-house Training Workshops: Development and implementation of all levels of reimbursement training and educational support including customized training specific to your product.